OnYourMark, LLC Link Farm Policy

This page used to contain a link farm.   A successful tactic to boost link popularity in the past, search engines now look down upon sites using link farms and Free For All (FFA) pages.   We at OnYourMark, LLC do not condone the practice of link farms and have removed them from our domains.

The following excerpts from articles on link farms explain how harmful link farms and FFA sites are.


http://www.registersuccess.com/beware.php

Many search engine registration services claim that your URL will be submitted to thousands of search engines.   The majority of the 'engines' these services submit to are FFA (Free For All) and Link Farm sites.   FFA and Link Farm sites are simply websites with pages and pages of URL links.   Most links found on these sites take you to moneymaking scams and the like.   In the sea of links on an FFA or Link Farm site, it is very unlikely that your URL will be found.   FFA and Link Farm submittals also generate excessive SPAM (junk email) for the submitter.

Search engines have caught on to the tactics of FFA and Link Farm pages, and exclude most of them from their indexes.   Some search engines, such as Google, may penalize your site for participation in FFA and Link Farm sites.   Google looks at the number of links to your site when it ranks your pages.   If Google sees your site being linked to from FFA and Link Farm sites, it considers your site in with "bad company" and will not list you.

www.RegisterSuccess.com is a division of OnYourMark, LLC.   A complete list of our in-house sites is available at www.OnYourMark.com.   Our web design, production, programming, hosting and Internet marketing capabilities are highlighted at www.OnYourMark.com.


http://www.google.com/webmasters/guidelines.html

Don't participate in link schemes designed to increase your site's ranking or PageRank.   In particular, avoid links to web spammers or "bad neighborhoods" on the web as your own ranking may be affected adversely by those links.


http://www.searchenginewatch.com/searchday/02/sd0115-spam-police.html

Google takes all spam attempts seriously.   Some items that Google considers spam are:

(8) Linking to "bad neighborhoods."

All of the search engines representatives made it very clear about linking to "bad neighborhoods," which is creating deceptive links purely to boost a site's popularity.   Though no one can control which web sites link to you, you have total control over which sites you link to.   If a site links to another site that is considered a "bad neighborhood," such as free-for-all (FFA) web sites, your site can be penalized.


http://www.searchenginewatch.com/searchday/01/sd1219-links.html

Danny Sullivan led a session called "Looking at Links" that focused on how search engines are analyzing links between sites.   Link analysis is used by several engines as part of their ranking algorithm, most notably Google.

Danny pointed out that link analysis is not the same thing as link popularity.   Getting lots of links is meaningless.   It's much more important to get links from good web pages that are related to the topics you want to be found for.   It's not quantity of links, it quality of links pointing to your site.

Today, the search engines look beyond sheer numbers.   Since all links are not created equal, the engines attempt to rank the importance of each link, and to understand the context of the link.

The authority and quality of a page also factor into link analysis.   A topical directory on a particular subject would be deemed of higher authority that Free For All links page.   Thus it's important to have links on topical directories or web guides related to your sites subject matter.   Having a few links from important pages will always be more important than having a thousand links on useless link farm sites.

Please contact OnYourMark, LLC, with any questions or suggestions regarding Search Engine Optimization and Search Engine Registration and Internet Marketing.